Fairytale Christmas at Le Meridien St Julians

PRESS RELEASE

 Once upon a time…

St Julians, Malta – December 2011

The creative team of Le Méridien St Julians Hotel & Spa reinvents the spirit of Christmas with a magical theme that will lead adults and children alike on a dream journey, leading us up in style to the end-of-year traditional festivities.

Browsing through Le Méridien St Julians’ Christmas brochure feels like opening up the forgotten world of ancient story books. The leaflet is tainted in fairy tales’ colours and each page is a sweet discovery, that combines necessary informative content with enchanting touches. An innovative concept that certainly distinguishes itself and strikes curiosity, on a market inundated with Christmas and New Year promotions.

“This year at Le Méridien, storytelling is key.”, explains Mr. Franco Vella, General Manager. “Our theme was carefully selected and was welcomed with great enthusiasm by all our departments. It is a success on several levels. Not only do we believe that it will present our customers with an unusual yet magical dining experience that will exceed their expectations, but it also triggered the creative minds of our entire team. Everyone is willing to go the extra mile to entertain our guests like one writes a perfect fairy tale: with imagination, passion and an impeccable attention to details.”

All menus have been created around the fictional universe of fairy tales and fantastic stories. They are tastefully sprinkled with beautiful related quotes and subtle pixie terms. “Together as a team, we are proud to represent Le Méridien.”, says Reuben Grixti, Executive Head Chef. “It is a dynamic and stylish brand that emphasizes on the creativity of its cuisine”. Even the hotel itself is turning its usual contemporary ambiance into a unique fairy tale mist with some stunning highlights in terms of Christmas decoration. For the entire month of December, the main entrance of the hotel (level 3) will be literally transformed into castle doors. Indeed, the hotel team is taking the Brand’s transitional portal initiative one step further, embarking visitors from the hectic grey world of the street into a colourful blast of childhood memories. 

L-Istrina

It’s this time of year again when Le Méridien St Julians Hotel & Spa and its dedicated team strive to hold out a helping hand to the ones who need it most. Since the theme of Le Méridien’s end-of-year festivities 2011 is exploiting the magical world of Fairy Tales and with the talented handcrafted creativity of Valletta Glass, Le Méridien Kitchen Brigade has come up with a stunning concept for their traditional Giant Christmas cake.

On Friday 2^nd of December, as an opening ceremony to the launch of Le Méridien Christmas Festivities, an edible cushion was presented by Reuben Grixti, Executive Head Chef. On top of this pastry chef-d’oeuvre, a stunning “Cinderella’s Glass Slipper” was proudly laid out - a unique handmade collection piece of blown glass created purposely for the occasion by Valletta Glass.

The dainty sparkling shoe is indeed an unparalleled work of art, containing no less than €50 worth of gold dust. During the welcome reception of the night, an auction of this amazing Cinderella’s Glass Slipper was held with all patrons attending Le Méridien Christmas Launch. All proceeds went to L-Istrina.

Additionally, throughout the weekend (Saturday 3^rd – Sunday 4^th), Le Méridien St Julians Hotel & Spa sold portions of their sumptuous giant Christmas Cake. All visitors were welcome to join for a sweet treat: for only €2, one could enjoy a great bite of the cake, together with a nice coffee. All profit made throughout the weekend will also be forwarded to the Malta Community Chest Fund. One more excellent reason to visit Le Méridien this festive season and to immerse yourself into the magical Fairy Tale world created purposely for this Christmas period.

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